Design to live beyond seasons_
Seek harmony between form and function,
senses and bodies.
Begins with undoing, an exploration in deconstruction, then becomes a sensory experience, shaping the relationship between clothing and the wearer.
At S’ranouir, our commitment to responsibility begins long before a garment is made, it begins with the material we choose and the value we uphold. Hand selecting the materials that feel closer as a second skin — caresses your body with gentle ease.
Vegan Silk with a Sustainable Edge
Cupro is a soft, silky fabric made from cotton waste that’s usually thrown away. It feels like real silk but is plant-based, breathable, and kind to skin. Cupro also handles moisture well and doesn’t cling, making it perfect for dresses, linings, and lightweight clothes. Because it’s biodegradable and vegan, it’s a great choice for eco-conscious shoppers looking for luxury with less impact.
Sustainable Softness and Modern Comfort
TENCEL™ is a premium, eco-friendly fabric made from wood pulp, mainly from eucalyptus trees. Produced by Lenzing AG, it’s known for its smooth feel, breathability, and minimal environmental impact.
It’s made in a closed-loop process that recycles over 99% of water and solvents, making it one of the most sustainable fabrics today.
TENCEL™ feels gentle on the skin, absorbs moisture well, and helps keep you cool and dry. Its smooth surface is great for sensitive skin, and it naturally resists bacteria—perfect for intimate apparel.
Natural warmth and Timeless Comfort
From Merino and lambswool to mohair, alpaca, and cashmere, wool comes in various types, each prized for its warmth and long-lasting durability. In addition to being breathable and moisture-wicking, wool naturally resists odours and wrinkles. With proper care, wool garments can retain their shape, comfort, and appearance for years.
